Getting rid of lice can be a real head-scratcher.
Unless you're Melissa Allen Black, the founder of Honeycombers who brings a design-driven approach to her salons in the Bay Area. "De-ickyfy and de-mystify the delousing process", said the creative brief. We got to partner with Honeycombers on bringing that vision to life, and the results got a feature in Dwell Magazine.
Taking an experience that's fraught with stress, tension, embarrassment and transforming it into one that creates relief and delight has earned Honeycombers a loyal following from both parents and children.
BRAND IDENTITY | ICON DESIGN | PACKAGING DESIGN | RETAIL DESIGN CONSULTING | WEBSITE DESIGN
ROLE: CREATIVE DIRECTOR
TEAM CREDITS: JACOB WILEN, ANDREW GALU, VANESSA BAUCH, MIKE DAMIEN
VISUAL IDENTITY & TAGLINE BY MARGUERITE LUTTON & MATERNAL INSTINCT